This case study focuses on BRAC’s experience and learning over the past 15 years delivering financial services to primarily adolescent girls in Bangladesh. Through its Employment and Livelihood for Adolescents program (ELA), BRAC offers savings and credit facilities, livelihood training and issue discussion services to youth aged between 14-25 years. The case outlines the evolution of ELA into the ‘Social and Financial Empowerment of Adolescents’ (SOFEA) program (which continues to be known as ELA in Africa), the challenges of providing financial services to youth, and the lessons BRAC has learnt and embraced over time.